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What we would tell you over a call

Most marketing writing exists to rank, not to help. These are the answers Mediastryde gives clients in the first meeting — what a website should cost, which ad platform fits your business, what to ask an agency before you hire one.

What we write about

Four subjects, because they are the four that come up in almost every first conversation: what things cost, which channel fits which business, how to judge an agency before you hire one, and how to keep marketing running once the initial enthusiasm has worn off.

There is no publishing schedule to hit and no keyword list being worked through. A post goes up when there is something worth saying that we find ourselves repeating on calls.

Why it is written this way

Most agency writing exists to rank rather than to help, which is why so much of it says nothing in fifteen hundred words. It is also why so little of it will tell you when the answer is that you do not need what the agency sells.

These posts are written the way we would answer the question in a meeting: specifically, with the caveats attached, and including the parts that are inconvenient for us.

Who they are for

Business owners and marketing managers deciding how to spend a budget that matters to them — not other agencies, and not search engines.

If you are weighing a decision that is not covered here, ask. The answer usually becomes the next post.

Rather just ask?

Most of these questions have a shorter answer once we know your business. Send us the situation and we will tell you what we would do.

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